Hey, Meet Your DA

Hey, Meet Your DA! is a campaign from the ACLU of California designed to raise awareness about the powerful role district attorneys (DAs) play in California’s 58 counties, and to increase accountability and transparency within the offices. The campaign features an interactive website, a report that highlights how out of step many DAs are with voters on criminal justice reform measures, and an animated video narrated by award-winning singer/songwriter and founder of FREEAMERICA, John Legend.

“District attorneys are among the most powerful elected officials in local government,” said Ana Zamora, criminal justice policy director with the ACLU of Northern California. “The decisions they make impact the lives of millions of people, including families and entire communities. Many Californians may not know who their DA is or the role they play in the complicated ecosystem of the criminal justice system. We want to change this dynamic and it starts with introducing them to their locally elected DA.”

Through the campaign site www.MeetYourDA.org, interested groups and voters can quickly find out who their DA is and where they stand on the issues. The site connects Californians to their district attorney with an easy zip code search and other interactive features, including a tool where constituents can email their DA directly, a feature currently not available on any advocacy platform. In addition, the website has a profile on every DA in California and tracks their public positions on four criminal justice ballot measures that have passed since 2012.

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